#ESPORTS #PARTNERS #RALPH #LAUREN
G2 Esports is extremely excited to announce a world partnership with international luxurious vogue model chief Ralph Lauren.
Made to Win meets Made to be Worn. We’ve all the time been identified for profitable in type and now we’ll confidently be sporting in type. We’re proud to announce our partnership with international luxurious vogue model chief Ralph Lauren as they be part of the #G2ARMY as our unique vogue clothing store.
Sharing a pursuit of excellence, G2 and Ralph Lauren will collaborate collectively in 2021 throughout a number of campaigns and occasions whereas additionally launching a collection of digital-first activations on platforms comparable to TikTok and Twitch, along with international campaigns and occasions.
One such marketing campaign is the Ralph Lauren Wimbledon marketing campaign, which celebrates Ralph Lauren’s sixteenth 12 months anniversary because the official clothing store of The Championships, and sees our League of Legends star, Martin ‘Rekkles’ Larsson, function amongst a few of the greatest international athletes.
Discussing the announcement, Ralph Lauren Chief Digital & Content material Officer, Alice Delahunt, stated:
“Our partnership with G2 will additional the progress we’re making to carry our highly effective heritage model to life in genuine methods throughout new platforms. It additionally underlines our dedication to interact new customers – together with a era of digital-natives who take part in gaming as a world-class sport and for leisure”
Carlos ‘Ocelote’ Rodriguez, Founder, and CEO of G2 Esports expressed his pleasure in regards to the partnership:
“At this time is without doubt one of the most particular days in my life and G2’s historical past. A model I’ve liked for a few years is now a part of the G2 household. Ralph Lauren has entered the world of gaming in partnership with G2, and nothing makes us happier and prouder than to have the ability to execute on their technique whereas doing our factor. With their help, we’ll proceed to thrive and elevate the way in which we entertain you. As a lifelong gamer and proud founding CEO, seeing Ralph Lauren enter this business is an unimaginable second I’ll always remember. I couldn’t be extra excited to share with all of you what’s coming.”
Watch the total Ralph Lauren x G2 Esports announcement video beneath!